Course Overview
🚀 Welcome to Marketo Mastery – From Basics to Advanced Automation! This comprehensive course is designed for marketing professionals at all levels who are eager to elevate their skills in marketing automation using Marketo. Whether you're just starting out or looking to refine your expertise, this course has something for everyone!
- 🌟 For Beginners: Dive into the fundamentals of Marketo and discover how to harness its powerful features to create successful marketing strategies. You’ll learn how to navigate the platform, set up campaigns, and understand key concepts in marketing automation.
- 🎯 For Experienced Marketers: Explore advanced techniques and best practices to optimize your use of Marketo. We’ll cover complex workflows, segmentation strategies, and analytics to maximize your campaign effectiveness and ROI.
- 🏢 For Business Owners & Entrepreneurs: Streamline your marketing processes and enhance customer engagement through automation. Learn how to implement Marketo solutions that fit your business needs and drive significant results.
💡 Throughout the course, you will engage in hands-on exercises, real-world case studies, and collaborative discussions to ensure a thorough understanding of Marketo’s capabilities. By the end of this course, you will have the confidence and skills to leverage Marketo for impactful marketing campaigns that convert!
Join us and take your marketing automation skills to the next level! 🌟
Course Features
Whom is this course for?
- Marketing professionals looking to enhance their skills in marketing automation and improve campaign effectiveness using Marketo.
- Beginners who want to learn the fundamentals of Marketo and how to leverage its features for successful marketing strategies.
- Experienced marketers seeking advanced techniques and best practices to optimize their use of Marketo and automate complex workflows.
- Business owners and entrepreneurs aiming to streamline their marketing processes and drive better customer engagement through automation.
Course Modules
Detailed Syllabus
Class Schedule (IST)
Wajed Sk – Your Expert Trainer in Marketing, Digital Transformation & AI-Driven Strategies
With over 20 years of experience in marketing, branding, and digital transformation, I have successfully led high-impact campaigns, optimized business processes, and trained professionals across industries. As the Chief Digital and Brand Trainer at Unacademy, I played a pivotal role in developing digital marketing professionals while being a Brand Ambassador for Digital Courses.
My expertise spans Brand Management, Digital Marketing, Programmatic Advertising, AI & Data Analytics, Performance Marketing, Automation, Corporate Communication, and Crisis Management. I specialize in helping businesses scale revenue, optimize marketing automation, and enhance customer engagement using AI-driven insights.
Key Achievements :
✔ Award-Winning Marketer & Trainer: Recognized with the Best Digital Online Service Award (Maddy’s Awards), Best Marketing Campaign Award (National Award for Marketing Excellence), and Google SME Award for excellence in digital strategies.
✔ Unacademy’s Chief Instructor & Digital Mentor: Trained 5,000+ students & professionals in Digital Marketing and AI-driven advertising, boosting career success rates.
✔ Industry-leading digital Marketing Expert: I managed high-impact campaigns for Google SMB India, Apollo Hospitals, Axis Bank, Manipal Hospitals, Taj Hotels, Tata Chemicals, LIC Insurance, Coal India Limited, and many more.
✔ AI-Driven Business Growth Specialist: Implemented AI-powered marketing automation
✔ Global Brand Strategist & Digital Transformation Leader: Successfully rebranded and scaled businesses across India, the USA, the UK, the Middle East, and Canada.
✔ Media & Thought Leadership Presence: Featured on Bloomberg TV, ET Now, Times of India, ABP Ananda, Digital Vidya, and OutLook.
Why Train With Me?
✅ Real-World Expertise: Hands-on experience in executing million-dollar marketing strategies.
✅ Proven Track Record: My strategies have generated 30-50% revenue growth for top brands.
✅ Industry Recognition & Mentorship: Worked with MS Dhoni, Shahrukh Khan, Sadhguru, and collaborated with Practo, Lenskart, Swiggy, and Crisil.
✅ Practical, Case-Study-Based Training: Learn from real-world projects and industry case studies.
Join my training sessions and take your career or business to the next level in marketing, digital transformation, and AI-driven strategies!
Highest Education
MBA (Nottingham University, London) , Certified by IIM-K , Google & Microsoft Certified, ACC Business Coach (USA)
Marketing , Information System
Completion year: 2006
Work Experience
Marketing Head
CitiBank, Frost & Sullivan , Emami, Manipal Hospital, Indiamart.com, AVN Healthcare Group, Apollo Dental, Neuberg Diagnostics Ltd etc
Total duration: 18 years
Teaching Experience
Unacademy Relevel Ltd (Visiting)
Total duration: 5 years
IIM-K (Visiting)
Total duration: 5 years
Google MSME Trainings
Total duration: 2 years
Various Corporate Trainings
Total duration: 8 years